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The latest in higher ed. Subscribe to Goodkind Plus to receive new articles and resources once a month.
5 min read
How to Involve Other Stakeholders in your Student Recruitment Strategy
Recruiting Gen Z students requires more than previous generations. The evidence suggests that Gen Z values...
4 min read
What we learned at NACAC 2022
In reflecting on the some 200 one-on-one conversations we had over NACAC’s three day duration, our team identified a few common themes shared by recruiters…
3 min read
How to nurture accepted students with personalized video
Admissions at higher education institutions across the country have yet to bounce back from pandemic lows
5 min read
Synchronous vs. asynchronous communication
Digital communication is broken. In a world of automations, bots and merge fields, you have the chance to stand out...
3 min read
How to find the elusive 'Stealth Applicant'
As a student recruitment professional, unpredictability is dangerous territory. Hitting your annual target...
3 min read
Navigating Graduate Student Recruitment
As university administrators, it is important to understand the key differences between undergraduate...
4 min read
How to Implement DEI Recruitment Strategies
Diversity, Equity, and Inclusion (DEI) in student recruitment is an important step in making sure...
4 min read
How to Tackle Summer Melt
Summer melt has been a growing concern in recent years, as many students are unable to...
4 min read
Student Recruitment: Exploring the Factors Behind College Decisions
Student recruitment is an important part of an institution’s success. Colleges and universities have to...
4 min read
The Future of Student Recruitment
It’s no surprise that, in recent years, the methods of student recruitment have changed dramatically...
5 min read
How personalization increases yield
Every single current and prospective student at your institution matters...
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